People often ask me what I think about advertising through mass media channels, particularly - about TV advertizing. Unfortunately, the way things are at present, television couldn’t exist without advertizing. Advertizing is one of the main sources of funding for TV. But this doesn’t mean that TV advertizing shouldn’t be controlled, or that money should take precedence over values. There are some legal restrictions on the amount, duration, form and subject matter of adverts. And this is as it should be, though the quality and quantity of the adverts on TV today leave a lot to be desired. It would be nice to see a bit more social advertizing on current issues, of course. But this is quite an expensive business for the government, especially during a crisis. Still, it’s good that this kind of advertizing does exist, and I’ve no doubt there will be more of it in the future.